It feels like forever since I last sat down with the intention of writing. I have many voice notes, emails, texts, ever notes of things I want to blog, write, talk about but so much has changed it fell off... Continue Reading →
Building a content strategy has some key components, but make sure you know who and why you are creating the content.
“Innovation” “New” “Creative” “Differentiation” “Disruption” “the Customer Experience” - there are many buzzwords in business and Marketing. But what do they mean? How can they be applied? In a world filled with messages, ads, noise; it is hard for your consumers to hear your message. So how do you stand out? That is always the million dollar question in Marketing.
They call it the “Eternal City”, and eternal and magical it is. I had the pleasure of spending 4 days in Rome last weekend and that was not enough time to spend in the city. There is something to be said about spending time in such a dirty city, where people and trash are everywhere, and public transportation is always packed and unreliable. But the city is full of wonders, it was for a long time in the history of the world, the center of civilization. From the moment we arrived you could feel the pulse and buzz of the city. They say that “all roads lead to Rome”, and it is true! In Europe there are over a 1/2 million roads that lead to Rome.
*Everything in Germany was efficient, and always worked the way it was supposed to. It felt like being in a toy land as the buildings looked like they were freshly painted, everything was lined up and uniform, and everything was clean. Definitely a different look and feel from Italy just a hop, skip, and a jump away to the south.
Over Christmas my girlfriend Christine and I spend 3 very magical days in Paris. What a vibrant and amazing city. It was a great experience and a Christmas to remember! We decided not to plan too much of our trip to Paris ahead of time, until the night before. We googled things to do, outside of the obvious, Eiffel Tower, Louvre, Notre Dame, etc. We also are traveling on a budget, so we try to find things we can do for cheap or free.
Saturday came and went with a flurry of intensity, excitement, and emotion. This was it, Derby Milano part 3, as if 2 regular season Derby's were not enough. The stakes were raised, winner goes to the Super Bowl for the... Continue Reading →